Internet marketing confusing? ... Wondering how you can be found on the web by your prospects?
If you're a speaker, author or service professional, you know how important it is to be "findable" on the Web to grow your business and get more clients.
And, here's what else you need to know:
- How to establish a powerful online presence without spending a fortune on support staff and Internet marketing schemes.
- How to stay in touch with the clients you care about.
- How to reach out globally to prospects, clients and potential partners.
- How to set up email marketing messages that go out automatically to thousands of permission-based subscribers.
I'm Patsi Krakoff, and here's a typical email my partner Denise and I get nearly everyday:
"Dear Blog Squad: Help! My web site isn't working! No one is visiting and I'm not getting any new clients. What's the best way for me to get found on the Internet; should I start a blog?"
Maybe a blog is a good idea for your business - but first, consider this:
Just about every professional we meet is under the mistaken belief that all you need is a great website. Not only that, many are in some stage of "re-doing" their websites, usually at great expense and with long delays.
Unfortunately, the revised website rarely brings better results. Let's face it, a website is nothing more than an online brochure. When is the last time you signed a big contract with a client who called you up after reading your brochure?
Today's savvy professional needs more than a website. A business blog is a good starting point for a web presence, AND it is not enough. A blog is just one tool in the marketing tool box. Others include a powerful shopping cart and database management system, and an email newsletter (ezine).
It boils down to having several online tools working together to provide a solid foundation for powerful marketing. When these online tools are put into place, they form a smooth, automated way to get your core message out to the people you care about. You attract, sell and profit from using these tools.
The Blog Squad is dedicated to helping you attract and connect with clients using simple online tools so you can build your business and make more money:
- A web presence: either a website, a business blog, or both (recommended) so you are findable.
- A way to build a list: an electronic newsletter (ezine) or a mini e-course will help you build a database of people who want to hear from you, so you can stay in touch with potential clients.
- A marketing system: An automated way to organize your database, deliver email broadcasts, provide information via digital downloads, and easy online sales. We recommend KickStartCart so you can easily manage all your marketing tasks with one program.
Insiders Reveal Their Best Online Tools
You may already be using some of these tools or you may be just starting your online business. To get started and learn more about how to manage and grow your business online, we invite to subscribe to our weekly ezine, Savvy eBiz Tips.
It's not brain surgery. |


It’s easier than you think to have your own blog, ezine and shopping cart systems